When we buy a house, we don't just buy four walls. We buy anything that makes that house a home for us. Even we buy something that cannot be bought; the time that living in that location saves us. We designed our campaign based on this insight. We broadcast 5 TV spots with the slogan “Not Just Four Walls, Seven Blues”. Seven Blues (Yedi Mavi) is the brand’s name.
Yedi Mavi / Wakening